Sykes completes purchase of personal finance digital media company Penny Hoarder

Customer engagement services provider Sykes Enterprises Inc., through its digital marketing subsidiary Clear Link Holdings LLC, completed its acquisition of Taylor Media Corp., doing business as The Penny Hoarder.

Sykes had agreed to buy The Penny Hoarder's stock for an all-cash purchase consideration of $102.5 million.

The deal, which is expected to be accretive to 2021 diluted EPS, will allow Clear Link to gain access to a portfolio of client logos within credit, investing, banking and insurance, according to a Jan. 4 news release.

The Penny Hoarder is a St. Petersburg, Fla.-based personal finance digital media company.