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Demand, Consumption & Spending Data, Trends & Forecasts.

Build Smarter Strategic Plans

Do you need an unbiased view of US consumer demand over the next decade? Looking to expand into new markets?

This service provides 10-year US consumer spending forecasts by detailed category as well as retail sales, income distribution, finances and demographics. Monthly US consumer demand data helps you create products for your target markets or identify markets best suited for your existing product portfolio. Access these resources to:

  • Size and assess markets
  • Conduct market entry analysis
  • Predict US consumption trends and product penetration
  • Develop sophisticated regional marketing plans
  • Maximize ROI on advertising and media spending
  • Benchmark sales performance

Enjoy a no-risk trial of the US Consumer Markets Service

What's Included

Solve your Business Challenge

Problem: I need to anticipate market changes, understand consumer buying patterns and conduct US market analysis.

Solution: Review executive summaries and PowerPoints on US consumer market dynamics.

Problem: I can’t find a thorough assessment of US consumer and demographic trends.

Solution: Use monthly briefings to find consumer trends and economic factors tied to income distribution and consumer spend in the US.

Problem: I need to assess market opportunities and risk, size and segment US markets and set sales and revenue targets.

Solution: Leverage our 10-year US consumer spending forecasts by 38 product categories.

Problem: When faced with a timely decision, I can’t find objective intelligence and expertise.

Solution: Email any of our 150 economists directly for a fast response.

The Changing Landscape of American Retail Sales

American retail sales dynamics are in flux due to a growing disparity in US income distribution and the increasing strength of e-commerce sales channels.

Click sections to explore current trends.

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We're proud of our recent awards!

  • Global Data Provider of the Year, 2024
  • Best Outsourcing Provider, 2024
  • Best AI-Based Solution for Data Discovery, 2024
  • Credit Risk Management Solution of the Year, 2024

And, we delight in supporting our customers with 24x7x365 customer service and a 98% customer service satisfaction rate.

If your company has a current subscription with S&P Global Market Intelligence, you can register as a new user for access to the platform(s) covered by your license at S&P Capital IQ Pro or S&P Capital IQ

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