Richard BerndesBroadcast TV, Esports, Sports media
Richard Berndes is an associate media analyst in the Kagan media research group within S&P Global Market IntelligenceFull Bio
Richard Berndes is an associate media analyst in the Kagan media research group within S&P Global Market Intelligence, covering broadcast, TV networks, sports and esports sectors.
Richard provides insight, analysis and forecasts for the Western European broadcast market including content production and company strategic goals. He also provides insight into the performance and value of sports rights, sports bodies and clubs. Another area of focus is the growing value and interest in esports.
Before joining S&P Global Market Intelligence, he worked at many of the UK’s leading broadcasters including the BBC, ITV and Sky in channel management, scheduling, and content valuation and ROI roles.
Richard holds a Bachelor of Arts (honors) degree in history and international relations as well as qualifications in journalism and industry-based business management awards.Minimize
MediaTalk | Season 2 | Ep. 26 - Premier League Kicks Off
With the Summer Olympics behind us, it is time to turn to the Premier League. Considered by many soccer/football fans to be the best of all leagues around the world, the Premier League is the NFL of the UK — by far its most popular sport. This episode pits MediaTalk host and Arsenal-fan Mike Reynolds against an entire family of season ticket holders for the Tottenham Hotspurs, ...
Authenticity, women's sports and African potential dominate SportsPro Live
At the 2024 SportsPro Media conference in London, which took place April 23–24, the overarching themes included developing the right tone of voice for audiences; creating unique content that is accessible all year round; the potential of minority sports to expand; and the opportunities available to sports across Africa. The conference featured sessions on investing in sports, w...
UK broadcaster ITV plots a streaming future as it pivots from its linear ro
The UK's leading commercial broadcaster ITV PLC faces challenges as aims to establish itself in the streaming market without undermining its legacy broadcast business. The company launched its ITVX streaming platform in December 2022 to help offset declines in broader linear TV viewing. However, with its streaming subscriptions growing slowly, ITV must change its public percept...
